{"id":9090,"date":"2016-05-03T08:12:27","date_gmt":"2016-05-03T08:12:27","guid":{"rendered":"https:\/\/eu.syspro.com\/blog\/expanding-the-user-experience-beyond-the-garden-of-apple\/"},"modified":"2025-03-25T14:59:22","modified_gmt":"2025-03-25T12:59:22","slug":"expanding-the-user-experience-beyond-the-garden-of-apple","status":"publish","type":"post","link":"https:\/\/eu.syspro.com\/blog\/erp-for-manufacturing\/expanding-the-user-experience-beyond-the-garden-of-apple\/","title":{"rendered":"Expanding the User Experience Beyond the Garden of Apple"},"content":{"rendered":"Reading Time: <\/span> 3<\/span> minutes<\/span><\/span>

You can\u2019t seem to have a conversation about UX without talking about Apple products \u2013 especially the introduction of the iPhone in 2007. The iPhone was obviously a \u2018game changer\u2019, but it didn\u2019t appear out of thin air. Its design was at least as much evolutionary<\/em> as revolutionary<\/em>. Apple\u2019s aesthetics were pre-figured in the 1960s, by Dieter Rams, a German designer who worked for Braun.<\/p>\n

Rams was a visionary. As he said in a speech in 1976: \u2018You cannot understand good design if you do not understand people; design is made for people.\u2019 Likewise, in this fascinating video<\/a>, another visionary, Steve Jobs, says essentially the same thing about product development: \u2018You\u2019ve got to start with the customer experience and work backwards to the technology.\u2019 In my opinion, Rams and Jobs are right: the landscape is littered with useful technology that never caught on, because it simply did nothing to increase the experience of the user.<\/p>\n

Since the advent of the iPhone the technology landscape has become wonderfully obsessed with the user experience. A quick job search for \u2018UX Designer\u2019 reaps immediate confirmation: anyone developing technology is now aware that consumers don\u2019t just want sophisticated gadgets \u2013 they want an increasingly well-conceived technology experience<\/em>.<\/p>\n

Some of my favorite UX innovations involve drones. It\u2019s almost a given that drones will soon be invaluable for Search & Rescue and package delivery, but many details of the user experience are still being defined. In 2015, Australian start-up flirtey.com<\/a> made the first real-world, FAA-sanctioned demonstration of drone delivery technology in the United States, successfully delivering medical supplies to a county fair in Virginia. Imagine a group of climbers half-way up the side of a mountain with a minor injury they\u2019re not equipped to address … suddenly a drone appears and delivers their salvation \u2013 now that\u2019s a user experience.<\/p>\n

Drones are also changing the way we observe reality. In 2014, drones were used to film ski and snowboarding events at the Winter Olympics in Sochi. In 2015, Fox Sports tried them out at a super cross<\/a> event, giving a glimpse into what promises to be an incredible leap forward in sports voyeurism.<\/p>\n

Virtual reality is another area in which the benefits of UX are only just beginning to be realized. Traditionally the domain of gamers, VR is now being leveraged by industries such as real estate. With the advent of headset technologies such as Oculus Rift, companies are offering virtual tours of spaces that don\u2019t even exist yet. For a taste of real-estate-to-come, check out this video of the Park Tower<\/a> in San Francisco, scheduled for completion in 2018. As you watch, imagine choosing a virtual room and remodeling it to your taste, with virtual paint and furniture. For those of us who played \u201cSim City\u201d the general idea is old, but as part of a new user experience for real estate buyers, VR brings powerful insight into future possibilities.<\/p>\n

At SYSPRO, we\u2019re very much alive to the possibilities of the user experience. To quote Phil Duff, our founder and CEO: \u201cThe age of the UX \u2013 the User Experience \u2013 has arrived and along with it, simplicity and beautification. Our roadmap, while embracing new features and functions to support its growing customer base, firmly puts the customer experience as a top priority.\u201d So what is SYSPRO bringing to the UX party? I will address this in my next blog.<\/p>\n


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You can\u2019t seem to have a conversation about UX without talking about Apple products \u2013 especially the introduction of the iPhone in 2007. The iPhone was obviously a \u2018game changer\u2019, but it didn\u2019t appear out of thin air. Its design was at least as much evolutionary as revolutionary. Apple\u2019s aesthetics were pre-figured in the 1960s, … Read more<\/a><\/p>\n","protected":false},"author":155,"featured_media":6630,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[21],"tags":[25],"class_list":["post-9090","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-erp-for-manufacturing","tag-technology-or-enterprise-technology"],"acf":[],"yoast_head":"\nExpanding the User Experience Beyond the Garden of Apple<\/title>\n<meta name=\"description\" content=\"Thanks to rapid technological advances the User Experience (UX) is becoming a top priority for businesses around the world\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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